How to use ChatGPT for SEO (and to have some fun)

Yes, I know, another blog about the wonders of OpenAI’s ChatGPT. But this one, like all others before it, will definitely change your life! Probably not, but I might be able to give you some cool tools to supercharge ChatGPT for SEO purposes, which will surely impact your day-to-day work (and save you lots of time!). Sounds good? Then let’s [...]

The 5 best SEO tools in 2023

And we’re off! 2023 is no longer knocking at the door, but has barged in! Happy new year, smiles all around. But now it’s time for business! This is the perfect time to start leveling up your tooling-game. The SEO landscape has been developing steady over the last year, and with it the different tools that are available to us. [...]

How to balance SEO & User Experience

It's a clash of the times, the age-old battle between design-, development- & SEO teams. Even more so now, with Google adding the ‘E’ of Experience to their E-A-T guidelines. For now, we'll leave the devs to their matrix-like activities, and focus on design & SEO. As a fine line has to be walked, between good web design and SEO-proof [...]

Google Update: how ‘Helpful Content’ might be harmful to your rankings (and how to fix it)

On August 18, Google released a potentially very impactful Search update to their product updates feed. Dubbing it the 'Helpful Content' update, with this new algorithm change Google aims to eradicate content written mainly for SEO purposes from the top of the SERPs. In addition, they've tweaked this update to affect not only individual pages but whole websites, based on [...]