Link juice

Link juice is a term that refers to the value or equity transferred from one page or site to another through hyperlinks. This concept is pivotal in understanding how sites pass authority to one another, influencing search rankings and online visibility. What is Link Juice? Link juice, in essence, is a measurement of the power a backlink (or inbound link) [...]


What is a Sitemap? A sitemap is a page that contains all the internal links of the website. This page is usually sorted by subject, relevance, or alphabetically. A sitemap enhances the usability of a website. In addition, sitemaps are of tremendous relevance to the websites of e-commerce companies, for example. These sites often have hundreds of pages. Search engine [...]

301 Redirects

What is a 301 redirect? A 301 redirect is a permanent reference from one URL (often an old page) to a new URL (the page to which the content of the old page is transferred). Essentially, it is a method of permanently redirecting one web page to another. It tells search engines and browsers that the page has been permanently [...]


What are backlinks? Backlinks or inbound links are links from a page on one website to another website. These are essentially popularity votes for search engines like Google that indicate a websites popularity, credibility and authority. For SEO purposes, backlinks are crucial and valuable for your SEO strategy, therefore, it is important to regularly maintain and monitor the inbound links [...]