SEO in Japan

Keyword Strategies for Japanese Markets

When expanding a business into new markets, it is important to consider the unique language and cultural differences that may impact how your product or service is received. In the case of Japan, companies should focus on utilizing Japanese keywords in their online marketing campaigns to reach potential customers. Because English keywords are not always recognized by Japanese search engines and using Japanese keywords can help improve the visibility of your website. Additionally, since most Japanese people do not speak English fluently, using keywords in their native language will make it easier for them to find your site and learn more about what you can offer.

Finally, localization is critical in Japan, and incorporating Japanese keywords into your marketing strategy can help ensure that your message is communicated appropriately to potential customers in this market.

Content for Japanese business

When starting a business in Japan, it is fundamental to properly understand the cultural nuances and what content will be most effective for your target audience. As most of the population speaks Japanese, businesses should focus on producing content in the Japanese language. It will help to gain more audience attention and attract local customers.

Optimizing Websites

When optimizing sites for Japan, the website content must be translated into Japanese. Some specific icons and images are popular in Japan that should be used on the website. Also, it is vital to use a web host which is located in Japan to ensure good load times for Japanese users. In case, you are not well-versed with the Japanese market, professionals at Seeders will help you with the local requirements.

REPORTING

To be able to measure the impact of our SEO strategy for Europe, we of course do monthly evaluations of the results of our efforts. On that same monthly basis we also report back about the various backlink placements. With our custom ranking tool we analyse the individual performance of each of the keywords we are targeting. And of course you yourself get access to these results as well, to track your ranking progress in real-time.