SEO in Portugal
The term SEO is used frequently, and it has become an integral part of marketing and business. However, SEO fundamentals are constantly changing with Google Algorithms. It is based on good content and a good link to get users to your site. In fact who likes a poor content website with low website functionality?
Yet, even with challenging landscapes, SEO is an imperative solution. So, to rank you higher in search engines, we at Seeders utilize core SEO techniques that are beneficial even for local markets like Portugal.
SEO in Portugal is the primary element that can help you achieve your goals. It is indeed one of the effective methods to grow the business in this region. Offering tremendous opportunity to rank and increase site traffic, makes it easy for a web page to crawl and be easily categorized. Further, it helps your customers find your business amongst a thousand companies. Our efficient SEO team provides you with comprehensive solutions that enable the overall online optimization of your business.
How is it Important?
- SEO is not only about the search engines, but good SEO practices enhance the user’s experience and usability of your website.
- The search engine users trust the search engine, and having a presence on top of the search ranking can determine your audience’s trust.
- Websites with a higher ranking on the first page of the search engine are benefitted from SEO through increased sales and traffic.
- SEO can put you ahead of the competition. If there are two websites with a common niche or target consumers; an SEO enhanced website is favored to generate increased audience attention and traffic.
How can we help you?
Keyword research & data analysis
When it comes to an SEO strategy for Europe, there are three main factors that come into play: technique, content, and backlinks. By enforcing these three ‘pillars of online performance’ we can substantially strengthen your online rankings. We start with gathering data about your target country or countries. By performing keyword research, we determine which keywords have the biggest search volume and are therefore offering the most interesting prospects for your company. By utilising Google Search Console data, we find the keywords on which you’re already delivering a stellar performance. We’ll also take a look at your weaker keywords. By taking inventory like this, we can improve the weaker ones and amplify the success of the good ones. If need be, we can create business cases as well. With a case like that, we can adequately determine which number one keyword positions will be relevant to your company, which will greatly improve traffic and increase revenue.
Technical SEO audit
After we’ve gathered enough data, we’ll start optimising your platform. We’ll always kick things off with an SEO audit. Mind you, our SEO audit is not just some standard report from some obscure analysis tool. Our report will produce concrete facts, data and most importantly: improvements regarding your website. The audit factors in things like site structure, linking structure, site speed, structured data, keyword density and so on. Afterwards we’ll make an implementation plan as well. It’s possible for Seeders to implement the results of these reports for you, but you can of course choose to implement them yourself as well.
Local Content
Think about your target audience, the longer they will stay on your website, the more beneficial it will be for SEO. Therefore, offer them informative, engaging, and relevant content. More significantly, do not forget the language. As Portuguese is the local language, you must also provide your content in the local language. Google provides a translation feature through which you can change the content to English for your international audience.
Link building campaigns
After we’ve optimised your on-site content, we’ll start working on your off-site presence. We’ll set up multilingual link building campaigns, with high quality content on high traffic blogs and platforms; All to give your your platform a higher online authority, through high quality backlinks. Additionally we’ll focus on PR campaigns to acquire backlinks with premium news websites.
Authority
Our goal is to build a High Authority website for credibility. SEO authority is a term used to describe sites that have a high level of search engine optimization (SEO). Websites that are authoritative for SEO have a large audience, high-quality content, and effective SEO techniques. Our dedicated team works consistently to make your website with strategic plans and best practices for SEO. We also provide you with blog platforms or other publishing tools that allow you to update content and new information constantly on the website.
Website Analysis
We start by analyzing your website. It gives your website a broader picture of the technical analysis, competition, keyword analysis, conversion rate optimization, and target profiles. Further, with strategic plans and best practices, we start working on your website.
- We optimize the website page to attract visitors organically.
- Our professionals at Seeders help you improve the conversion rate by making the landing pages and call to action more attractive.
Reporting
To be able to measure the impact of our SEO strategy for Europe, we of course do monthly evaluations of the results of our efforts. On that same monthly basis we also report back about the various backlink placements. With our custom ranking tool we analyse the individual performance of each of the keywords we are targeting. And of course you yourself get access to these results as well, to track your ranking progress in real-time.