SEO in the United Kingdom

Keyword Research

Keyword research for the United Kingdom can be tricky, as the country has such a diverse range of populations. While some keywords might be more relevant to one region or industry, others might be more general. Hence, it’s important to find keywords that are equally relevant to your business and resonant with your audience.

To do this, we conduct thorough testing and utilize the best keywords as per the business requirement. Some other factors for our keyword research may include the targeted audience, business niche, and the geographical location of your target market.

Technical SEO audit

After we’ve gathered enough data, we’ll start optimising your platform. We’ll always kick things off with an SEO audit. Mind you, our SEO audit is not just some standard report from some obscure analysis tool. Our report will produce concrete facts, data and most importantly: improvements regarding your website. The audit factors in things like site structure, linking structure, site speed, structured data, keyword density and so on. Afterwards we’ll make an implementation plan as well. It’s possible for Seeders to implement the results of these reports for you, but you can of course choose to implement them yourself as well.

SEO-Based Content

It is all about the audience! For businesses that want to rank higher in search engine results pages (SERPs), you must know how to write both relevant and engaging content. Also, to rank higher, research what keywords are being used to find your website and then write content specifically tailored to those keywords. SEO-based content can help you reach more customers with more valuable information about your business.

Another crucial aspect to remember is that in the United Kingdom, the English language dominates. Hence, our English proficient writers create remarkable content pieces with SEO attributes to help your business rank higher and reach the relevant target audience.

On-page SEO

SEO (search engine optimization) has become an increasingly critical aspect of online marketing in the UK businesses cannot miss including on-page SEO. It is a paramount factor that makes your website search-friendly and increases visibility.

On-page search engine optimization can be beneficial for both small and large enterprises. With on-page SEO results, we conduct a thorough analysis of the website. We provide meta-titles, meta-descriptions, and headings. We also suggest creating a content management system that will help you write, edit and update the content conveniently and efficiently.

Link building campaigns

After we’ve optimised your on-site content, we’ll start working on your off-site presence. We’ll set up multilingual link building campaigns, with high quality content on high traffic blogs and platforms; All to give your your platform a higher online authority, through high quality backlinks. Additionally we’ll focus on PR campaigns to acquire backlinks with premium news websites.

Reporting

To be able to measure the impact of our SEO strategy for Europe, we of course do monthly evaluations of the results of our efforts. On that same monthly basis we also report back about the various backlink placements. With our custom ranking tool we analyse the individual performance of each of the keywords we are targeting. And of course you yourself get access to these results as well, to track your ranking progress in real-time.